The Time A Catholic Priest Dared To Challange Convention…And Was Destroyed

Father Alfred Juliano at the wheel of his Aurora Car, Developed with the object of maximizing safety for both occupants and pedestrians.

Despite having no mechanical knowledge, Father Juliano set out to put his heart and soul into that car. I think the whole story is so sad. He died a broken man, because he lost his dream.
– Andy Saunders, Present Owner and Restorer of the Aurora, New York Times, 2007

Father Juliano’s Aurora car certainly is an unusual looking vehicle – the story that goes with it is unusual as well. The photo and the narrative below can be found in Giles Chapman’s fascinating 2009 book, The Illustrated Encyclopedia of Extraordinary Automobiles, published by DK Publishing.

Aurora was unveiled [in 1957 and] was fully functioning (rather than a static exhibit). More importantly, the Aurora took careful account of pedestrian safety. This remarkable-looking car was the four-year project of a Catholic priest, Father Alfred Juliano of the Order of the Holy Ghost, with financial help from his congregation. His safety-first outlook led him to include seatbelts, side-impact bars, a collapsible telescoping steering column, and a curved, deeply-padded dashboard free of sharp projections. The seats could be swiveled around in the face of an impending, unavoidable accident. The Aurora’s tinted ‘Astrodome’ roof had three thick, built-in roll-over protection bars. Reporters roasted the car’s unveiling at Manhattan’s Hotel New Yorker, but entirely missed the point because the bizarre plastic contours, with wheels, radiator grille, and lights tucked deep away, were meant to stop a pedestrian from sustaining injury in just about any accidental contact. At a tentative US $12,000, it was almost as costly as the top Cadillac of the era; Father Juliano didn’t receive a single order despite offering a choice of power units. He was later forced to leave his church after allegations of misappropriating parishioner’s cash and personal bankruptcy.

A tragic spin on the proverb: The road to hell is paved with good intentions…?

The ‘Woman’s Dilemma’ Of 1947 – The Woman’s Mettle Of The 21st Century

Housewife Marjorie McWeeney, 1947 – Photographer: Nina Leen

This photo by Nina Leen [“Housewife Marjorie McWeeney amid symbolic display of her week’s housework” in “Woman’s Dilemma,” Life, June 16, 1947, p. 105] depicts part of the housewife-y stuff of attention in the course of her 100-long-week.  The remarkable part of the photo is that all of this was displayed in a window display at Bloomingdales.

Part of Ms. McWeeney’s average work week included “35 beds to be made, 750 items of glass & china, 400 pieces of silverware to wash, 174 lbs. of food to prepare, some of 250 pieces of laundry.on a line, & a ringer washing machine”–that plus paying attention to her children during  the 70+ hours a week in which they are awake.   – JF Ptak Science Books  Post 1047

From the LIFE magazine issue:

Actually Marjorie’s chores are much lighter than they would have been a few generations ago. She cleans with machinery propelled by electricity, she uses food prepared in canneries, she buys clothes factory-made to fit every member of the family. But her jobs, though relieved of old-time drudgery, have none of the creative satisfactions of home baking, home preserving, home dressmaking. And, because her family unit is small with no aunts or cousins in the household, all the time she saves from housework must go into supervision of her children. Unless she makes special arrangements with a baby-sitter, she has no relief from child care.

Many women in Marjorie’s position feel that this is a life of drudgery, that it is not good for Marjorie, a graduate of a junior college, to stay with small children long, continuous hours. Marjorie herself has no desire to work outside. Because as an individual she likes the job that she does, she has no problem right now. Like most busy young housewives, however, she gives little thought to the future–to satisfactory ways of spending the important years after her children have grown up and left home.

via JF Ptak Science Books: “Her Work” Visualizing the100-Hour Work Week of the 1947 Housewife..

So, what image do we, in the 21st century, present as a ‘symbolic display’ of today’s woman? The most recurrent image is woman as goddess – and not just any goddess, but the multi-armed Hindu victor of good over evil – Goddess Durga, also known as Chamundeshwari or Mahishasura Mardini:

Compare Durga with this image:

And this one:

Of course, the many arms of the modern woman represent ‘multi-tasking’ in the conscious mind. But what about the subconscious effect? In Hinduism the many arms of the deities represent their immense power and their magical ability to do several acts at the same time – it is the artist’s attempt to express the deity’s superhuman power. Are today’s women an evolutionary step towards a different kind of society in the future?

The ‘woman’s dilemma’ in Marjorie’s time was to be a stay-at-home-housekeeper or join the outside workforce. The woman’s dilemma of today doesn’t appear to be that simple to define. One observation can be made though – while the roles of women in the world of today are often taken for granted and under-appreciated, a subtle but certain empowerment is taking place. An empowerment many women in Marjorie’s generation only dreamed of – it’s a hard and challenging road, but could this be one that leads to a more promising future?

Only time will tell.